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Theo Paphitis has a business empire that spans retail, property and finance. Best known for his role as an investor on BBC’s Dragons’ Den, he spoke at the Wimbledon BookFest – held on Wimbledon Common – about his life in retail and the future of the high street. A few members of the team attended, keen to hear his thoughts on retailing. Here are some of the highlights:
Technology allows a machine to do tasks that can be performed concurrently with a standard set of commands without tiring, which can allow a retailer to focus on more crucial things like merchandising, product selection, customer service and the in-store or online experience. Retail technology gives you the ability to satisfy your customers by allowing your business to focus on their needs rather than your systems.
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